What’s your fundraising strategy? How do you plan to raise your next round in a tighter VC market? Even in a booming startup market, raising your first round of capital is harder than it looks: less than 5% of startups successfully raise their seed round, and fundraising often becomes a huge distraction for the company.

Join BJ Lackland, CEO of Lighter Capital and Nathan Beckord, CEO of Foundersuite where they will discuss:

• Recent funding trends and the rise of alternative funding options
• How to think about your capital stack
• Tips on optimizing your capital raise
• How to build a focused target list of investor leads
• How to research and qualify investors and secure a “warm intro”
• How to run a streamlined process and drive momentum around the deal

BJ will talk about optimizing your “capital stack” and Nathan will discuss “Fundraising As A Process.” Finalize your fundraising strategy sooner than later by listening to this podcast!

Speaker: Nathan Beckord, MBA, CFA

Nathan Beckord is the CEO of Foundersuite.com a venture-backed startup that makes the leading CRM platform for entrepreneurs who are launching, raising capital, and scaling. Prior to starting Foundersuite, Beckord spent ten years working with over 150 startups as interim CFO, Business Developer, and Advisor. In addition, Beckord produces Fundingv2.com, StartupBD.com and StartupExits.com, conferences that have educated more than 2,000 startups on business development and exit strategies. He has also taught classes at General Assembly on raising capital.

Beckord has an MBA in Entrepreneurship, a BSC in Finance, and is a Chartered Financial Analyst (CFA). In his free time, he enjoys sailing, traveling, and climbing.

Speaker: BJ Lackland, CEO of Lighter Capital

BJ joined Lighter Capital as CEO in 2012. BJ has spent more than 15 years on both sides of the table of small business financing, including time as a VC and angel investor, the CFO of a public technology company, and an executive at startup technology companies.

BJ received an MBA from the University of Washington’s Foster School of Business, an MA in International Studies (China Studies) from the University of Washington’s Jackson School of International Studies, and a BA in Politics, Philosophy and Economics from Claremont McKenna College.

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